As you will remember, we had added a special Amazon Halloween campaign that would run only during the month of October. We had also added an external type banner for this campaign.
Let's now change this banner to target only the US visitors, and assure that it will be available between October 20 and October 30; and will be delivered only on the Halloween-related pages of our site.
Let's assume that we have a site running at http://www.yourwebsite.com and we have a handful of Halloween-related pages using Halloween keyword in the page URL such as http://www.yourwebsite.com/halloween-history.html or http://www.yourwebsite.com/best-halloween-party-supplies.html, and so on.
We will learn ...