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CHAPTER
2
The Value of Big Data
Do you know Anonymous?
image   They do not have a Facebook account.
image   They do not tweet, blog, upload to Pinterest or Instagram, search StumbleUpon, download from Hulu or Netflix, nor utilize an iPod, iPad, or a Bluetooth headset.
image   Their mobile number is on the “Do Not Call” list and they do not exchange their address information ...

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