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Oracle Business Intelligence 11g Developers Guide by Mark Rittman

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Foreword
Business Intelligence (BI), once limited to small groups of analysts and strategists, is now everywhere and central to everything successful organizations do. In fact, BI is so important and pervasive, it often is embedded into everyday business applications and processes, is touched by almost every employee, and is central to everything organizations do. End users—increasingly accustomed to rich, graphical, and intuitive interfaces from the likes of Facebook, Amazon, and Google—expect the same from their reporting and analytics systems. End users further expect to use BI on their mobile phones and tablets as easily as they do on their ...

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