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Oracle Business Intelligence 11g R1 Cookbook by Cuneyt Yilmaz

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Preface

Organizations store their business-related transactional data in databases or in other various data sources. These data sources are often called Online Transactional Databases (OLTP) and they are designed to improve the performance of business applications such as Enterprise Resource Planning applications and Customer Relationship Manager applications.

This raw data is very important for daily operations, but on the other hand, there is a need for valuable information and knowledge. Obviously, the raw data that is stored in transactional databases needs to be converted to valuable information and knowledge. Business users need analytical reports to make effective decisions.

Business intelligence is a group of processes and technologies ...

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