Limitation of the dual-factor theory Herzberg’s research has been criticized on
the ground that there is a methodological flaw in the study for it to be applied to the
organizational setting. Herzberg’s respondents mainly comprised of architects and engi-
neers, thereby limiting the response to only one category of professionals. Besides these,
some researchers also consider that the questions posed by Herzberg forced respondents
to provide socially desirable responses. The factors which were associated with negative
feelings in the job were related to external factors (external attribution), while those
that b ...
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