O en known as the Eureka! (“I’ve found it!”) or Aha! experience, insight is best described as
the sudden discovery of the answer to a problem. We achieve insight into a situation, rela-
tionship or problem when we suddenly grasp an idea or see a relationship that helps us to
understand the situation better or solve the problem. Insight o en comes while doing some-
thing and observing what happens.
Wolfgang Kohler presented the rst experimental evidence on insight in the 1920s when
he demonstrated the results of his work with a chimpanzee named Sultan (Kohler 1925).
Kohler enclosed Sultan inside a barred ...
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