Being Prepared for the Unexpected Requires Attention to Detail
Now that you have your advertising created on paper, you have to produce it in a form that allows you to disseminate it easily to your large target audience. Translating from paper to digital, video, audio, or print can sometimes be easy and seamless. At least, we always hope for that.
Remember the line that “in theory there is no difference between theory and practice, but in practice there is.” Every initial piece of advertising is a prototype. It means adversity can and does appear in the road. Be prepared. There are challenges in breaking a new ground.
Producing advertising requires coordinating the actions of a lot of people and bringing a lot of ...
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