Endnotes
Chapter 1
1. Bartlett, Randy. A Practioner’s Guide to Business Analytics: Using Data Analysis Tools to Improve Your Organization’s Decision Making and Strategy. New York: McGraw-Hill, 2013.
2. Duhigg, Charles. “How Companies Learn Your Secrets,” New York Times Magazine, 2/16/2012. http://www.nytimes.com/2012/02/19/magazine/shopping-habits.html?pagewanted=1&_r=2&hp&.
Chapter 2
1. Watts, D.P. (1996). “Comparative socio-ecology of gorillas.” In W.C. McGrew, L.F. Marchant, & T. Nishida, Great Ape Societies (pp. 16–28). New York, USA: Cambridge University Press.
2. White, F.J. (1996). “Comparative socio-ecology of Pan paniscus.” In W.C. McGrew, L.F. Marchant, & T. Nishida, Great Ape Societies (pp. 29–41). New York, USA: Cambridge University ...
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