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Perfect interviews by Ken Langdon, Nikki Cartwright

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12. Tell me of a time when you generated a creative solution to a problem

OK, they’re looking for creativity and you’ve got to show them you’ve got it. Your example can be big or small. You don’t need to have designed a brand new product; any change that you originated can be a good answer.

Always look for the benefits to your organisation and its customers

Managers who succeed normally have creativity as a key attribute. Being ‘creative’ simply means having a good idea and implementing it. It’s also about not accepting things as they are because ‘That’s the way we’ve always done it.’ So the quick answer to the question for most people has to be ‘Yes, I made something happen.’

Think had and use observation

Here are two examples, one where a ...

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