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Perfect interviews by Ken Langdon, Nikki Cartwright

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6. Why do you want to work for this company?

Time to put on display the huge amount of research you did to get ready for this interview.

All interviewees know a lot about themselves and their aspirations. Only a few have the competitive edge of knowing a lot about the organisation and its aspirations.

There are now so many sources of information about businesses that you should be able to do a thorough analysis in a fairly short period of time.

What do you need to know?

Here are the headings:

  • industry sector
  • aims and strategy
  • company/divisional structure
  • financial performance last year
  • main customers and competitors
  • products and people

Find the website of someone who analyses this industry sector. That will give you a good overview and identify ...

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