Why Use Goal Setting?

“. . . leaders assessing their companies estimated that employees were currently operating at only 70% of their potential instead of the 86% hoped for” (The Ken Blanchard Companies, 2011).

From the employee perspective: Hari looked at the goals posted on the noticeboard. “Oh, no,” he thought. “They have raised them again. We just managed to achieve the sales goals last month, and that was by selling the customers accessories that they really didn’t need. Some of the customers will not be able to pay, and those delinquent payments will be held against us. Don’t the managers know that we are in a recession?”

From the manager perspective: James saw Raj waiting in the line for a table at the restaurant. “How are things ...

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