Video description
Almost any meaningful enterprise software market will have communities of like-minded users. As a product manager, it's your job to find them and learn as much as you can. Here, we'll talk about how to find these communities of users—not just of your product, but of your competitors' as well.
Table of contents
Product information
- Title: Performing meaningful, qualitative market research
- Author(s):
- Release date: June 2018
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 9781492034919
You might also like
video
Product Management in Practice (Audio Book)
Product management has become a critical connective role for modern organizations, from small technology startups to …
video
Product Management for the Enterprise
Enterprise software product management is one of the most sought-after skills in technology today. This tutorial …
video
Conducting Methodical Guerrilla User Research
Guerilla user research, says UX strategy expert Jaime Levy, is what you do when you’re ready …
book
Head First Design Patterns, 2nd Edition
You know you don’t want to reinvent the wheel, so you look to design patterns—the lessons …