4

the color Qpersonalitysystem

its foundation and history

THIS CHAPTER WILL appeal primarily to Blues and Golds. Greens, read this material because it will help you when you are talking to Blues and Golds. Reds, skip this chapter altogether—go read your own Chapter 10 before you get too restless.

Even without formal study it’s easy to categorize people into certain personality “types” like adventurous, artistic, practical, and intellectual. Although “personality typing” may be its trendy new name, the activity of grouping people into defined behavior patterns can be documented back to 400 B.C. At that time, intellects such as Aristotle, Hippocrates, and Galen identified four “humors”—sanguine (cheerful, confident), melancholic (pensive, gloomy), ...

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