Foreword
Sir John Harvey-Jones MBE
In a world of a continuous barrage of information, the ability to create the bridge of mutual understanding is increasingly more important and more difficult.
Real communication involves trust, integrity and empathy.
This book tells you how to develop and apply these skills.
It should be on every individualâs bookshelf.
Sir John Harvey-Jones (1924â2008) was Britainâs best-known and admired businessman.
His achievements as chairman of ICI were legendary, where, under his leadership, the giant organization turned a loss of £200 million into £1 billion profit in just 30 months.
For three years running he came top in a âcaptains of British industryâ award, and he shot to fame as the ...
Get Persuasion, 4th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
