Photocommunication Across Media

CHAPTER 6 Photocommunication, the Internet, and Social Media

Walter P. Calahan and Keith Greenwood

Introduction

In the ever-expanding world of online media, the roles of the internet, social media, and photographic communication are forever linked. According to the Pew Research Center, 86 percent of Americans use the internet, and the various channels available through the internet provide a means to easily distribute content. Social media provide ways for a photographer to build an audience of viewers, to share work, and, potentially, to generate financial support for a photo or video project. Whether a high-school yearbook photographer or a world traveling National Geographic contributor, all practicing photographers must embrace social ...