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PHP 5 Social Networking by Michael Peacock

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Summary

In this chapter, we looked into effectively marketing and promoting websites and social networking websites with online marketing techniques, search engine optimization, and user retention strategies. We also looked briefly into how we may wish to monetize our site.

Now, not only do we have a great framework to use for our projects, but we are placed to market and promote them effectively, hopefully generating a great return on investment for ourselves with our own projects, and for client projects.

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