Day 13
Email Marketing Tools
Today you will learn:
- How to ensure legal compliance
- The most effective ways to build a mailing list
- Which email solution providers to use
- How to be aware of and check for spam
Email Marketing Solution Providers
The advantages of using an email marketing solution is that most suppliers will give you a free trial to suss it out before you sign up for a subscription. They have a WYSIWYG editor to make email marketing life easier with a smorgasbord of designer templates so you don't have to start from scratch. They also offer stats dynamically generated in handy graphs for you to monitor and track the results of your campaigns. If this all seems a bit too much too soon, most of them do offer training, but this may ...
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