About the Expert Panel
Toby Beresford, Pailz
Business: Pailz
Website: www.tobyberesford.com
Type of site: Social Media Expert
Blog: www.gamificationofwork.com
Twitter: @tobyberesford
Toby is a web applications entrepreneur with a slew of web projects to his name: from NHS telemedicine for faster skin complaint diagnosis in the late 1990s, to playing Facebook quizzes about your online friends for Sony PlayStation in 2010. Having sold Nudge Social Media in 2010, his current business Pailz is using social game mechanics to improve team communication.
Ross Jackson, Ross Jackson Consultancy
Business: Search Consultant
Website: www.rossjackson.co.uk ...
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