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Piwik Web Analytics Essentials by Stephan A. Miller

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Chapter 6. Tracking Events

Despite the advanced tracking features of Piwik, there are still some actions on a website that may require you to do some manual work in order to track. Events in JavaScript and Flash don't cause a page load and because of that, the standard Piwik tracking code won't register any details other than a visit. In order to record user interactions with website elements such as Flash, Ajax, JavaScript, and third-party widgets, you need to use different tactics.

But, we already learned a little bit about manual triggering page views in Piwik. What exactly is an event and how does it differ from a goal? Well, sometimes they can be one and the same thing. But an event usually doesn't have a page that loads as the event happens. ...

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