Contents
Writing Can Easily Be Simplified
What Makes Business Writing Needlessly Complex
Part One: The Practical Writer
1. A good writer works hard so that the reader won’t have to.
2. The reader reads the words, not the mind.
3. The reader boils things down.
4. If you give the reader a chance to misunderstand you, he will take it.
5. The principal goal of good writing is to convey.
6. The meanings of words lie in the mind, not in the dictionary.
7. Good writing minimizes the chance of misunderstanding.
8. The complexity of the subject should be the only complexity in the ...
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