Chapter 5

Before You Hit the Record Button

IN THIS CHAPTER

Bullet Finding your voice for your podcast

Bullet Using an outline or script

Bullet Determining the podcast's length and schedule

Bullet Posting your podcast

Bullet Understanding legal issues

When you hear people talk about finding your voice in broadcasting, it means finding a connection with what the average audience desires and, to some degree, expects when arriving at a specific channel. A classical station (and when we refer to classical, we mean Beethoven and Haydn, not the Beatles and Hendrix) features on-air personalities speaking slowly and articulately, mellowed and relaxed by the melodic creations of greats such as Mozart, Wagner, and Joel. (Yes, Billy Joel has a classical album — a pretty good one, too!) Pivot now to the on-air personalities of wacky Morning Drive guys who sound as if they’re on their eighth cup of espresso. Both stations understand their audiences and their expectations.

This chapter helps you develop the voice and personality ...

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