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Politics, Ethics and Social Responsibility of Business
book

Politics, Ethics and Social Responsibility of Business

by Usha, Bhanu;Krishna, K. V. Murthy
October 2010
Intermediate to advanced content levelIntermediate to advanced
232 pages
9h 1m
English
Pearson India
Content preview from Politics, Ethics and Social Responsibility of Business
Corporate Social Responsibility
Dr Usha Krishna
Chapter 20
‘If they [companies] believe they are in business to serve people, to help solve problems, to
use and employ the ingenuity of their workers to improve the lives of people around them by
learning from the nature that gives us life, we have a chance.’
Paul Hawken
LEARNING OUTCOMES
This is one of the essential core chapters. By the end of this chapter, you would be in a position to:
gain knowledge of the basics of CSR.
know the meaning and nature of CSR.
understand the concept of a responsible company.
know the principles of CSR.
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Publisher Resources

ISBN: 9789332506497