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Politics, Ethics and Social Responsibility of Business
book

Politics, Ethics and Social Responsibility of Business

by Usha, Bhanu;Krishna, K. V. Murthy
October 2010
Intermediate to advanced content levelIntermediate to advanced
232 pages
9h 1m
English
Pearson India
Content preview from Politics, Ethics and Social Responsibility of Business
205
ETHICAL ISSUES IN ADVERTISING |
29.7 UNDESIRABLE INFLUENCES
29.7.1 FOR CONSUMERS
Too much exposure to advertisements also results in certain unwanted inf uences on the society, people are
attracted towards being more materialistic, trying to be one up the others and trying to maintain false standards
of living. They do not hesitate in taking debts that are unaffordable to repay. When reasonable means may not
be available, they may even resort to crimes at a young age. The advertisements for various contests with large
prize amounts encourage strategies for getting rich quickly thus undermining hard work and sincere efforts to
do well. There may also be prejudices against the well-to-do classes because of exposure to their lifestyles ...
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Publisher Resources

ISBN: 9789332506497