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Politics, Ethics and Social Responsibility of Business
book

Politics, Ethics and Social Responsibility of Business

by Usha, Bhanu;Krishna, K. V. Murthy
October 2010
Intermediate to advanced content levelIntermediate to advanced
232 pages
9h 1m
English
Pearson India
Content preview from Politics, Ethics and Social Responsibility of Business
Business Ethics
Prof. K.V. Bhanu Murthy
Chapter 10
“Being good is good business”
Anita Roddick, British founder of ‘The Body Shop’
LEARNING OUTCOMES
This is the f rst chapter on ethics and morality. It lays down the basics. You learn the fundamentals.
You will come to know the nature of business ethics as a study area.
You will become acquainted with level of business ethics.
In addition, you would come to know about the evolution of business ethics.
An understanding would develop about various approaches to the area.
You would be able to distinguish between philosophy of business and business ...
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Publisher Resources

ISBN: 9789332506497