Stories are powerful, and every PowToon you create will tell a very short story, but a "story" does not always have to be the "Once upon a time…" type.
Stories have been used for thousands of years to teach, to warn, and to entertain. Some cultures never write anything down, relying on "oral history" (stories) to pass on events and timelines. Stories are a powerful, compelling, and almost universally used way of communicating information between people.
So, why, in many cases, has this skill been forgotten?
Many of us have grown up in a world where stories are seen as childish and only for children. Pictures on the page and in our minds are something that we should swap when we grow up; swap for bullet points, graphs, ...