Chapter 7. Creating a Sales Dashboard with Tableau

Tableau was founded in 2003 as a small company in California specializing in the visualization of relational and OLAP data warehouses and spreadsheets. The goal of Tableau was to empower individuals to build quick and effective visualizations based on spreadsheets and databases. Believe it or not, this was not a common phenomenon in 2003. At the time Tableau entered the market, the business intelligence community was made up of large enterprise offerings such as SAP, Microsoft, and IBM. In 2013, exactly 10 years after the start of the company, Tableau went public with an initial public offering (IPO) of over $250M and nothing has been the same ever since.

Tableau is now considered to be a leader ...

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