© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
A. LibbyPractical Next.js for E-Commercehttps://doi.org/10.1007/978-1-4842-9612-7_8

8. Implementing SEO

Alex Libby1  
(1)
BELPER, UK
 

One of the key features of Next.js is search engine optimization, or SEO.

SEO is essential to help promote a site and get it in front of more people – while it can seem to be something of a black art, there are still things we can do at a starting level. These tasks won’t replace in-depth tweaking but will at least give us a good grounding – as I’m sure someone once said, we do have to start somewhere!

Over the following few pages, we’ll look at what’s required to set up a basic configuration for SEO, work through some of the ...

Get Practical Next.js for E-Commerce: Create E-Commerce Sites with the Next.js Framework now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.