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Practical UX Design
book

Practical UX Design

by Scott Faranello
April 2016
Beginner content levelBeginner
232 pages
5h 39m
English
Packt Publishing
Content preview from Practical UX Design

Chapter 4. Foundations of Good IA

One of the often overlooked and undervalued skills of the UX practitioner is Information Architecture, or IA. IA is to content and functionality what wireframes are to visual design. IA is the skeleton that informs visual design and dictates what information the user will see and interact with. IA is how information is organized and prioritized, and IA helps customers/users navigate through their experience.

In this chapter, we will:

  • Focus on the fundamentals of IA to better understand how good IA guides customers/users to a desired outcome.
  • Introduce The Four Cs of IA—a checklist of sorts to help validate your IA work.
  • Learn from example the presence of IA in our everyday lives and how that translates online to ...
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Publisher Resources

ISBN: 9781785880896