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Practical Web Analytics for User Experience by Michael Beasley

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Acknowledgments

This book exists because of the help of several people. I’d like to thank the people who have read this book and offered feedback along the way: Daniel O’Neil, Christina York, and Mark Newman whose technical review made this book considerably better; Andrew Grohowski and Barbra Wells, who was also the person who got me thinking I could write this; the people at Pure Visibility—Dunrie Greiling, Linda Girard, Jeremy Lopatin, Bill Smith, and more—who pushed me and helped me learn and gave me the space to make mistakes; awesome clients like Lisa Ocasio and Harmony Faust who asked the questions that made me dig deeper and find new ways to use data; Veronica Machak for listening to me complain and taking my first professional photo; ...

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