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Presentations by Infinite Ideas

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1. Planning the perfect presentation

What’s in this chapter for you

  • What makes a presentation persuasive
  • The secret’s in the planning
  • Knowing what you want to say
  • Understanding your audience
  • How to plan a persuasive presentation

‘I’ve often come out of a business presentation thinking that I knew nothing more than when I started.’

– Ken Jones, sales manager

‘I often have to give presentations to colleagues – I hate doing it. I get tongue-tied, sweaty and sound terrible. Even if the idea I’m presenting is a great one, I somehow manage to make it sound really boring.’

– Jack Harvey, technical support assistant

You?

How many times has your presentation been less than persuasive? What was it that let you down?

What makes a presentation persuasive ...

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