Looking for a Job in Today’s Marketing World
To choose and find the right job, you will need to apply the marketing skills you’ve learned in this course, especially marketing analysis and planning. Follow these eight steps for marketing yourself: (1) Conduct a self-assessment and seek career counseling; (2) examine job descriptions; (3) explore the job market, follow up, and assess opportunities; (4) develop search strategies; (5) prepare résumés; (6) write a cover letter and assemble supporting documents; (7) interview for jobs; and (8) take a follow-up interview.
Conduct a Self-Assessment and Seek Career Counseling
If you’re having difficulty deciding what kind of marketing position is the best fit for you, start out by doing some self-testing ...
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