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Principles of Marketing and E-commerce by Pearson
book

Principles of Marketing and E-commerce by Pearson

by Isita Lahiri, Sujit Kumar Ghosh
May 2024
Beginner content levelBeginner
472 pages
19h 53m
English
Pearson India
Content preview from Principles of Marketing and E-commerce by Pearson
Enterprise Resource Planning 363
Self-service portal: Computer-mediated customer interface made under this sub-system helps users
access information and get answers to their questions. It helps customers like a round-the-clock cus-
tomer support agent, who provides all the necessary information and solutions anytime and anywhere.
17.12.6 ERP Sales and Distribution Module
This module performs the nal task of the value chain ‘order-to-delivery’. Various sales- and distribution-
related functions such as inquiry handling, quotation preparing, order processing, delivery arrange-
ment, billing and after-sales services are automated under this module. This module is also integrated
with production planning, nance, marketing and human ...
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Publisher Resources

ISBN: 9781299487246Publisher Website