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Principles of Marketing and E-commerce by Pearson
book

Principles of Marketing and E-commerce by Pearson

by Isita Lahiri, Sujit Kumar Ghosh
May 2024
Beginner content levelBeginner
472 pages
19h 53m
English
Pearson India
Content preview from Principles of Marketing and E-commerce by Pearson
Model Question Papers 439
day-to-day basis, which cannot be done manually. So it requires software to perform all the
activities.
1.e ERP is composed of various components or sub-systems, which are popularly known as mod-
ules. Four important modules of an ERP are inventory control module, production planning
module, nance module and marketing module.
OR
1.e Levels of ERP signify the division of tasks with speci ed goals to reach. In general, we nd
three levels of ERP: system con guration level, object level and occurrence level.
Group B
2.a E-commerce is an integrated approach that combined together a wide range of business activities
including inter- and intra-organizational communication through e-mail or using ...
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Publisher Resources

ISBN: 9781299487246Publisher Website