I hear and I forget.
I see and I remember.
I do and I understand.
Confucius (551 B.C.–479 B.C.)
In the more than two decades I have been a presentations coach, many people have heard me tell them how to present effectively. They have also seen me show them, but the best results have come when I coached my clients to do—to put the techniques into action.
It worked. Those clients’ presentations have raised hundreds of billions of dollars in public, private, and even not-for-profit financing; sold hundreds of thousands of products; formed thousands of partnerships; and gained approval for hundreds of internal projects.
Confucius was right about doing.
The techniques grew out of a variety of sources, going all the way back to my Master’s ...