© Aswin Pranam 2018
Aswin PranamProduct Management Essentialshttps://doi.org/10.1007/978-1-4842-3303-0_15

15. The Good, The Bad, and The Unusable

Aswin Pranam
(1)
Santa Clara, California, USA
 
“Knowing how people will use something is essential”
— Don Norman
If you haven’t had the pleasure of reading “The Design of Everyday Things” by Don Norman, stop what you’re doing, fire up your Amazon account, and go purchase it. If you’re turned off at the thought of adding yet another book to your growing reading list, the visual learners should check out Tony Fadell’s TED talk titled “The first secret of design is…noticing”. Why all of the recommendations?
Because I want you to care about how your product looks, feels, and operates.
Plenty of times throughout ...

Get Product Management Essentials: Tools and Techniques for Becoming an Effective Technical Product Manager now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.