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Contribution

How can you help your people express their desire to make a difference—whether by doing more, adding value, taking greater ownership, being of service, or aligning with one’s purpose for the satisfaction and growth it offers?

Nearly everyone wants to make a difference. We share a natural human drive to be of service. To help and support others. To offer our skills, knowledge, and experience. The desire to step out of oneself, be part of something bigger, and create meaning is an intrinsic motivator for many employees.

And, as the research I’ve conducted suggests, this need translates into a number 1 development priority and opportunity ...

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