About the Authors

Jeff Sauro is a six-sigma trained statistical analyst and founding principal of Measuring Usability LLC. For fifteen years he’s been conducting usability and statistical analysis for companies such as PayPal, Walmart, Autodesk and Kelley Blue Book or working for companies such as Oracle, Intuit and General Electric.

Jeff has published over fifteen peer-reviewed research articles and is on the editorial board of the Journal of Usability Studies. He is a regular presenter and instructor at the Computer Human Interaction (CHI) and Usability Professionals Associations (UPA) conferences.

Jeff received his Masters in Learning, Design and Technology from Stanford University with a concentration in statistical concepts. Prior to Stanford, ...

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