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Reinventing Giants: How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform by Fang Liu, Umberto Lago, Bill Fischer

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CHAPTER 7

A TRUE HYBRID

How to Fashion a Strategically Agile Organization

Simplicity is almost always a good idea in organizational design. Such is the lesson from nearly one hundred years of managerial observation and at least one Nobel Prize in Economics. Yet it is hard to deny that what we have seen in the previous chapters has been the addition, rather than the reduction, of complexities to normal everyday work life at Haier. If the Haier model is to be adopted by other companies, then this apparent contradiction between how more complexities can yield greater organizational agility must be addressed. That is the purpose of this chapter.

Haier’s radical rethinking of its business model and the implications for its corporate culture are so ...

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