Book description
Customer Relationship Management systems are changing in response to the possibilities (and competition) offered by Web 2.0 technologies and even that old standby, email. The quest to harness--and make truly useful--the firehose of information about people, relationships, and activity is entering a new era.
Product information
- Title: Release 2.0: Issue 7
- Author(s):
- Release date: February 2008
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 9780596520403
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