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Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others by Dr. Nir Kossovsky

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Boards of Directors

This has now turned into a reputation matter, a financial squeeze for BP, and a political matter, and that is why you will now see more of me. As this is now turning to a different type of crisis, that is where I come in.

—Carl-Henric Svanberg, Chairman BP1

Elected by shareholders, the board of directors in a stock corporation is the highest management authority. Its most critical duties are to select and compensate senior management, protect the assets of the corporation, and approve strategy—the company’s approach to marshaling and deploying resources to meet corporate objectives. Each of these duties leads to corporate ...

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