Chapter 2Mixed-methods approachCombining qualitative and quantitative methods
Research methodology and method selection
Crotty (1998) recommends answering two questions at the outset of the project to develop the research and choose the methodology and methods for the collection and analysis of data: first, ‘What methodology and methods will be employed in the research?’; and second, ‘Why are the methodology and methods chosen?’ According to Crotty (1998), the terms ‘method’ and ‘methodology’ are often used interchangeably. To answer a research question or hypothesis, a research procedure involves gathering, processing, and analysing data. In recent years, methods of social ...
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