Chapter 20Partial least squares structural equation modellingA nontechnical and practical guide

Farbod Fakhreddin

DOI: 10.4324/9781003107774-23

Background

Statistical analysis has played a major role in researches related to various disciplines of social science. Social science researchers used to mainly apply univariate and bivariate analysis to examine relationships among variables, and they mostly relied upon first-generation techniques, such as analysis of variance, logistic regression, or multiple regression. However, a necessity for measuring more complex concepts and analyzing more complicated relationships has obliged them to apply multivariate analysis, and they have increasingly been utilizing second-generation techniques, i.e. ...

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