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Retail 101: The Guide to Managing and Marketing Your Retail Business by Jason Prescott, Nicole Reyhle

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About the Authors

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Nicole Leinbach Reyhle is an experienced retail and wholesale professional with a passion for small businesses. After years of holding both regional and national management roles for companies including Nordstrom, Adidas America, Sears, and Franco Sarto Footwear, Reyhle founded Retail Minded in 2007 to support independent retailers throughout the world.

Intended to help individual business owners thrive, Retail Minded delivers valuable news, education, and support specific to independent merchants. Since 2011, Reyhle has also supported the retail and small business community through her quarterly publication, Retail Minded magazine, ...

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