Developing an ROC Organization
What happens when a young, energetic Virtuoso CEO takes over a dysfunctional organization and shapes it into a profitable and successful business? In the previous chapter, we saw how people can take themselves through the process of character development and personal change. But—in spite of a US Supreme Court ruling that says corporations are people—organizations don’t change themselves. Leaders change organizations. And it takes a Virtuoso leader to change an organization in the most positive way.
Virtuoso leadership isn’t a solo act. Not only do CEOs rely on their entire organization to promote and reflect the values, principles, and culture of Virtuoso leadership, they also need the entire organization to participate ...