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Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business by Mark C. Winters, Gino Wickman

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Yin meet Yang.

The ancient Chinese concept of Yin and Yang describes how two forces that are seemingly contrary to each other—polar opposites—are actually interconnected and interdependent, giving rise to each other as they interact together. They are complementary forces coming together to form a dynamic system wherein the whole is greater than the individual parts. Both are always present, although one may show up more strongly at any given time. They are always opposite and equal.

One without the other is doomed, as humanity with only men or only women could not survive. Together they create—the interaction gives birth. They transform each ...

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