Run Your Business, Don't Let It Run You

PREFACE

The greatest myth about running your own business is that you have to do it by yourself. Coupled with the belief that all it takes to succeed is a fierce desire for independence and the willingness to work hard, this myth motivates many of us to roll up our sleeves and do whatever it takes. We focus on the tasks at hand. We’re diligent, and we don’t give up until the work is done. Sometimes it almost seems easy, taking on its own momentum. From all the effort and dedication, you start seeing results; suddenly you’ve got the business growing.

Maybe it’s grown fast and you’re losing confidence that you can keep handling the pace. As it gets harder, you dig in, keep doing the same thing you’ve always done, muscle your way through. But after ...