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Running Effective Marketing Meetings by Daniel Kuperman

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Chapter 3. Making Your Meetings Fun

Who says meetings can't be fun? Think about it, why spend time in a room with other people instead of actually doing your work? If meetings are inevitable, you might as well find ways to make them more interesting, which in turn will help you achieve the meeting's goals.

Common pitfalls

You probably have and will experience many poorly planned meetings that seem to suck the life out of everyone in the room. To avoid the same mistakes others have made, first you must be aware of them. The following is a list of common meeting pitfalls:

  • No clear agenda: This leads to unprepared attendees and no clear goal to accomplish, which makes attendees feel like the meeting was a waste of time. Make sure everyone knows the ...

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