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RURAL MARKETING
<
Rural health insurance
services will grow from
14 per cent to 20 per cent
by 2015, fuelled by PPP
initiatives and customized
product offerings.
which are present, there is an acute shortage of staff. As per the Ministry of Health
and Family Welfare, there is a shortage of 50 per cent–70 per cent technical staff at the
CHCs, and around 10 per cent–15 per cent of the centres even lack basic amenities
such as water supply and electricity.
Technopak Advisors estimates the current size of the Indian telemedicine market is
around US$7.5 million. The market is expected to grow at an annual compound rate of
20 per ...
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