© Dipanker Jyoti and James A. Hutcherson 2021
D. Jyoti, J. A. HutchersonSalesforce Architect's Handbookhttps://doi.org/10.1007/978-1-4842-6631-1_4

4. Salesforce Data Architecture

Dipanker Jyoti1   and James A. Hutcherson2
(1)
Rockville, MD, USA
(2)
Orlando, FL, USA
 

The amount of data that we consume each day is overwhelming. According to Jeff Desjardins, founder and editor of Visual Capitalist, the world has an estimate of 44 zettabytes of data.1 A zettabyte is 1,000 to the power of 7 or 1 with 21 zeros. Fortunately, most architects do not need to manage data that large, but the size of the data we manage is still staggering.

The study of data is a scientific discipline. At its core, data has two broad categories: qualitative and quantitative. Quantitative ...

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