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Sams Teach Yourself Microsoft® Dynamics CRM 2011 in 24 Hours by Anne Stanton

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Q&A

Q. How can I increase internal acceptance of our new Microsoft Dynamics CRM project?

A. Management involvement and oversight is an important factor for company adoption of any CRM initiative.

Q. What do you mean when you indicate that Microsoft Dynamics CRM can capture corporate assets?

A. In today’s information age, details on client and prospect interactions can be a valuable corporate asset, particularly when staff turnover is an issue and data is held within the head of a salesperson as opposed to a corporate system.

Q. What benefit is there in reading some of the CRM industry magazines? I have my solution. What more do I need to know?

A. CRM industry magazines have some great articles on topics such as getting management buy-in, improving ...

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